Psychological Antecedents of E-Wallet Usage Behavior: Mediating Role of Behavioral Intention in Jakarta
Keywords:
Attitude toward using, Subjective norm, Perceived behavioral control, Usage behavior; Behavioral intention, E-wallet adoptionAbstract
Digital payment systems have transformed financial transactions globally, with e-wallets emerging as predominant platforms in developing economies. Despite substantial adoption growth, prior research yields inconsistent findings regarding psychological antecedents of e-wallet usage behavior, particularly concerning the conditional role of behavioral intention as a transmitting mechanism. This study examines the effects of attitude toward using, subjective norm, and perceived behavioral control on e-wallet usage behavior mediated by behavioral intention through the Theory of Planned Behavior framework. Employing structural equation modeling with data from 125 e-wallet users in Jakarta, Indonesia, the analysis reveals that attitude toward using and perceived behavioral control significantly influence behavioral intention, while subjective norm demonstrates no significant effect. Behavioral intention successfully mediates the perceived behavioral control-usage behavior relationship but fails to transmit normative influences. These findings extend TPB application by identifying boundary conditions wherein normative components exhibit limited relevance for private technology adoption decisions in Jakarta's urban context, while providing preliminary evidence-based guidance for e-wallet providers prioritizing user experience optimization and capability development over social influence strategies, though interpretations should consider the study's measurement and model fit limitations.
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